UKUPA London: Marketing yourself in 2005 (Thursday 20 January 2005)
Don't fall for the maxim "build it and they will come". If you have spent money on a professional Web presence then it makes sense to invest in your website being visited. This talk will discuss various strategies for internet marketing, how to use your website as a marketing tool and just as importantly, how to measure the return on investment.
Speaker: Margaret Manning, Reading Room
Date: Thursday, 20 January
Time: 6.30pm for 6.45pm
Place: Microsoft House, Great Pulteney Street, London
Cost: FREE for UPA members, £10 for Non UPA members (£5 for students)
To reserve your place, email: events@ukupa.org.uk with your name, stating whether you are a UPA member